Why do most people buy a Lambo, if it is not to get noticed. Then they get upstaged by a cheaper 'low quality' car. This has been one reason Microcars were kept out of car shows so long. They used to steal the show for pounds. Bit more dosh now, but they still do so.
The supercar world is a very false place. Many of them are, frankly, appalling cars. But if your customer base has bad taste, and to much money, what do you expect. Interesting near a supercar owner with taste, and one of the good cars, and your much more likely to get some conversation, as they guy thought about his purchase. Like the Ultima driver who choose to park next to the Norsja. Add the Jag and it was the most popular corner of the car park, each car throwing the other's into contrast.