Yes, it's the fluffier cold version of the wet stuff, that makes the mud flow in the burn areas, that except for the last few days we so rarely see here.
Judging by the lesser amount of it seen beyond the stand of trees, it seems that our trusty editor has solved the mystery of it's prolonged predominance on your roadway.
But am I correct in inferring that the usual traveller on this road directs his vehicle to straddle the mid line of it's long axis when encountering the white peril, or not being challenged into a game of chicken by an oncoming driver?